"la nuit je mens", a collection that blends poetry, nostalgia, and raw modernity into a singular visual language. Rooted in simplicity yet layered with depth, the pieces embody a quiet boldness, balancing fragility and strength. The identity was built around contrasts—light and shadow, softness and structure—to create a timeless narrative that speaks both emotionally and visually.
"la nuit je mens", a collection that blends poetry, nostalgia, and raw modernity into a singular visual language. Rooted in simplicity yet layered with depth, the pieces embody a quiet boldness, balancing fragility and strength. The identity was built around contrasts—light and shadow, softness and structure—to create a timeless narrative that speaks both emotionally and visually.
"la nuit je mens", a collection that blends poetry, nostalgia, and raw modernity into a singular visual language. Rooted in simplicity yet layered with depth, the pieces embody a quiet boldness, balancing fragility and strength. The identity was built around contrasts—light and shadow, softness and structure—to create a timeless narrative that speaks both emotionally and visually.
2025
2025
2025
Art Direction & Graphic Design
Art Direction & Graphic Design
Art Direction & Graphic Design
La nuit je mens
La nuit je mens
La nuit je mens
Project Notes
Project Notes
Project Notes
The creative direction embraces a stripped-down aesthetic, where monochrome photography, textured finishes, and subtle distortions highlight the duality at the heart of the collection. Each garment becomes a statement, carrying both intimacy and presence, and together they form a coherent identity that feels at once grounded and ethereal.
The creative direction embraces a stripped-down aesthetic, where monochrome photography, textured finishes, and subtle distortions highlight the duality at the heart of the collection. Each garment becomes a statement, carrying both intimacy and presence, and together they form a coherent identity that feels at once grounded and ethereal.
The creative direction embraces a stripped-down aesthetic, where monochrome photography, textured finishes, and subtle distortions highlight the duality at the heart of the collection. Each garment becomes a statement, carrying both intimacy and presence, and together they form a coherent identity that feels at once grounded and ethereal.
Loft
Loft
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2023
2023
2023